LinkedIn Marketing API

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Pricing

No fee listed

Quota-based. The docs list no charge. Ad spend is billed by LinkedIn.

Free tier

Development tier after approval

Auth

OAuth 2.0

Three-legged OAuth 2.0 with member consent. Send Linkedin-Version and X-Restli-Protocol-Version headers on each call.

Data it gives

Ad campaigns and creatives
Ad analytics and reporting
Lead gen form leads
Matched audiences and conversions
Company page posts and analytics

Pricing checked on 23 Oct 2026 · Pricing page · Docs · Sign up

Description

The LinkedIn Marketing API covers advertising (campaigns, creatives, reporting), lead sync, conversions, matched audiences and company page management. Calls are versioned and sent to api.linkedin.com/rest.

It fits B2B reporting, lead routing from lead gen forms into a CRM, and agents that summarize campaign analytics. Users sign in with three-legged OAuth and grant permission scopes.

Use it if you run LinkedIn ads or build tools for ad accounts. You must apply for access, and every call needs a version header, so budget time for approval and for upgrades.

Key endpoints

  • POST /rest/adAccounts/{id}/adCampaigns: create an ad campaign
  • GET /rest/adAccounts?q=search: find ad accounts
  • GET /rest/adAnalytics?q=analytics: ad performance reporting
  • POST /rest/posts: create a company page post

Example request

curl "https://api.linkedin.com/rest/adAccounts?q=search" \
  -H "Authorization: Bearer YOUR_ACCESS_TOKEN" \
  -H "Linkedin-Version: 202610" \
  -H "X-Restli-Protocol-Version: 2.0.0"

Tech details

API style
REST
Base URL
https://api.linkedin.com
Rate limits
Community Management Development tier: 500 calls per app per 24 hours, 100 per member per 24 hours. Other limits: See docs.
Official SDKs
None official

Use Cases

Ad campaigns and creatives

Ad analytics and reporting

Lead gen form leads

Matched audiences and conversions

Company page posts and analytics

Editor’s note What our review found

Editorial research, reviewed 23 Oct 2026. We read LinkedIn's Marketing API overview, access, and versioning pages on Microsoft Learn. We did not run live calls. This listing is not an endorsement.

Cost: LinkedIn's docs list no API fee. Ad spend is billed by LinkedIn. You must apply for access. All Advertising API apps start on the Development tier: unlimited reads, edits on up to 5 ad accounts, and 1 test ad account created through the API. The Standard tier (unlimited edits and account creation) is requested through a support ticket, and LinkedIn may decline it. Audience Insights and Media Planning need extra approval with no fixed timeline. Company Intelligence is not taking new applications.

Credentials and data: all permissions use three-legged OAuth, so a LinkedIn member must consent and hold the right ad account role. Store client secrets and tokens in a secret manager or environment variables, never in code or a plain-text file. Tokens can change campaigns and spend money. Lead data and matched audience uploads contain personal data, so check consent and GDPR duties.

Good to know: every call must send a Linkedin-Version header (YYYYMM). There is no default version. New versions come out monthly and each is supported for at least one year. Marketing version 202511 is sunset on 16 Nov 2026. The Community Management Development tier allows 500 calls per app per 24 hours and must be finished within 12 months.

Related Skills, MCPs, CLIs & APIs

Frequently Asked Questions

Does LinkedIn Marketing API have a free tier?
Free tier: Development tier after approval.
How do I authenticate with LinkedIn Marketing API?
LinkedIn Marketing API uses OAuth 2.0. Three-legged OAuth 2.0 with member consent. Send Linkedin-Version and X-Restli-Protocol-Version headers on each call.
What data does LinkedIn Marketing API give?
LinkedIn Marketing API provides: Ad campaigns and creatives, Ad analytics and reporting, Lead gen form leads, Matched audiences and conversions, Company page posts and analytics.
How much does LinkedIn Marketing API cost?
Pricing model: Free. Quota-based. The docs list no charge. Ad spend is billed by LinkedIn.