Marketing Skills Directory

Skills by Rebecca Rae Barton

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SEO 94 Content Marketing 71 CRO 71 Copywriting 51 Email 39 Analytics 38 Growth 23 Marketing Automation 22 Social Media 21 Paid Ads 19 Marketing Strategy 13
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Braze — Customer Engagement Platform Automation

Free Verified
118 lines Analytics
Braze customer engagement platform expertise. Audit campaigns, Canvases, segments, messaging channels, and data architecture. Use when the user asks about Braze, customer engagement, push notifications, in-app messaging, cross-channel orchestration, or...
Rebecca Rae Barton GitHub

Copywriting Frameworks

Free Verified
195 lines Copywriting CRO
Framework-driven copywriting for ads, landing pages, emails, sales pages, and CTAs. Includes AIDA, PAS, BAB, 4Ps, StoryBrand, QUEST, FAB, and more. Use when writing conversion-focused copy, ad creative, headlines, email...
Rebecca Rae Barton GitHub
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